A 2-3 minute video plus 2 x 15-20 second social edits for you to share through your channels.
Includes pre-interviews with subjects, interview prep, content and scripting, storyboarding, treatment, location planning, scheduling / shot and call lists, project management and client liaison.
1 x Camera A / Director Photography, 1 x Camera B / Sound Recordist. 5-7 locations included.
Bumper production, lower thirds, dialogue assembly, preparation of draft edit, rough cut and final cut. 2 edits.
‘How to’ videos are all about helping your audience move forward in their journey. Often used as an effective way to warm up prospects and bring them closer to making a decision, they are a highly effective part of the content marketing framework.
However, they need to be done by a team that understands audience needs and pain points, as well as equipped with skills in storyboarding, scripting and editing.
For multicultural audiences, it’s especially useful to have an understanding of the kinds of unique issues they face and what are the best ways to overcome them.
Our ‘How To’ Video package gives you access to our team of experienced project managers, videographers and editors with years of experience, removing the stress of internal content production.
1.
Key messaging & project scoping
2.
Rough storyboarding / key visuals presentation
3.
Scripting
4.
Casting and location planning
5.
Shot list and scheduling
6.
Shooting Direct to Camera footage
7.
Shooting Cutaway (or retrieving archive / stock)
8.
Editing - dialogue assembly
9.
Editing - rough cut
10.
Design - motion graphics and supers
11.
Sequencing - graphics with video for draft cut.
12.
Editing - final cut
Translation
Transcripts in another language
Follow up video
What happens to this person in 6 months when a certain milestone has been achieved?
Behind the scenes content
3-5 minutes. Additional engaging content for social media or marketing purposes, offering a glimpse into the making of the video.
Distribution consultation
A 30 minute Google Meet + follow up recommendations for how to best increase reach and impact. We discuss media platforms, email marketing and more.
Professional photography
30 shots
Multi-format delivery
Vertical format (IG stories) Square (IG feed)
Animated and text overlays
Increases the visual appeal and engagement.
Makeup and styling
For one person. 1 day hire.
Thumbnail and descriptions
Video going on YouTube? Let us design the thumbnail and provide the title and description, making light work of your upload.
Editorial write up
400 word blog piece written by our Insider writers
Extra locations
Extra 5 locations per day. 15km radius.
Extra interview subjects
1 person (planning, interview done on the same day, post production).
